The Effect of Experiential Marketing On Operating Performance－The Mediation Effects of Customer Satisfaction
碩士 === 長榮大學 === 國際企業學系碩士班 === 100 === Because of wild spread of internet, the whole world becomes a global village. To pursue the biggest production utility and gain the largest profits, the enterprise move toward internationalized. In this new generation, consumer awareness is arising from quantity...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54115141015302905734 |