An Empirical Study of the Relationships among Service Innovation ,Customer Relationship Management ,Service Quality and Operating Performance in Banking Industry－Case Study of Taiwan Cooperative Bank
碩士 === 長榮大學 === 高階管理碩士在職專班 === 100 === To go with the trend of financial liberalization and internationalization, the government decided to open up non-governmental banks and join the WTO. As a result, more and more financial institutes were established, and formed an environment with greater compe...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35kfzf |