The Study on Design of Brand Function Deployment
碩士 === 中原大學 === 企業管理研究所 === 100 === This study uses the main analytical tool of QFD(Qulity Function Deeployment), HOQ(House of Quality) for exploring the needs of customers and brand technology to creat a model that helps the brand creation for each of industries. The first step of HOQ is the custom...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/73989328381462989830 |