A Study of the Effect on Customer Switching after Mobile Number Portability

碩士 === 中原大學 === 國際貿易研究所 === 100 === Abstract Since Mobile Number Portability (MNP) started in Taiwan, most of mobile phone service providers used different strategy to pull customers in. Some providers take lower price strategy to attract customer after MNP started. However, these providers face a b...

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Bibliographic Details
Main Authors: Jia-Sin Yang, 楊佳欣
Other Authors: Cheng-Wen Li
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/21833371806319639209