The study of how long-term care insurance service effects customer’s purchase intention

碩士 === 朝陽科技大學 === 保險金融管理系碩士班 === 100 === Declining birthrate and aging population led Taiwan one of the world''s aging societies in recent years. Under this circumstance, people are more aware of planning for their senior years. As a result, the concept of long-term care has been e...

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Bibliographic Details
Main Authors: Chia-chu Yu, 余家駒
Other Authors: An-Ping Wang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/64508666911391488588