The Study of the Senior High School Student’s Trend Dramas involvement, Destination Images on Travel Intention – A Case of Private High School in Taichung City

碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 100 === In recent years, the marketing techniques use TV dramas to elevate common tourist attractions tourist. The willing of local tour has a considerable degree of relevance with watching idol dramas. This study focuses on high school students involvement in idol d...

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Bibliographic Details
Main Authors: Ya-Ling Huang, 黃雅羚
Other Authors: Jui- Yuan Chu
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/21766737080166130241