A Study of Market Segmentation in Supply Chain Management of Small-Scale Construction Enterprises
碩士 === 逢甲大學 === 土木工程所 === 100 === Abstract The research investigates the business characteristics of construction industry and SCM theory in order to generate application ideas suitable to small-sized construction industry in the first stage. Furthermore, the research develops a questionnaire in the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/81221778235735395307 |