Driving Factors of Customer Relationship on Satisfaction, Trust and Loyalty in Securities Industry
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 100 === For securities firms, customer services are the significant key element to survive in this competitive financial industry. They offer different financial instruments for different relationship benefit which increase customer satisfaction and hence customer loya...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/3n36w9 |