The Integration of Physical and Virtual Channelsof Furniture Retailers in Taiwan

碩士 === 逢甲大學 === 電子商務碩士在職專班 === 100 === The advantage of Physical Channel is powerful, if join online sales, there will be more powerful effect. The importance of the issue is how furniture retailers to use the Internet to help their business? This study applies Bulter and Peppard’s (1998) EKB model...

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Bibliographic Details
Main Authors: Hsia-lien Cheng, 鄭夏蓮
Other Authors: Kun-hung Huang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/w9z8bc