A Study on the Brand Marketing Strategies for the Agricultural Specialties of Farmers’Associations
碩士 === 佛光大學 === 管理學系 === 100 === From the view point of practical marketing, this thesis selects three representative farmers’ associations as the objects of case study. These associations produce well-known agricultural specialties and own diverse distribution channels in the markets. By retrospect...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/39390045444654122822 |