The Influence Of Product Usage Frequency, Product Prices, And Disclosures Of Bills On Consumers’ Credit Card Installment Payment Emotions.

碩士 === 輔仁大學 === 企業管理學系管理學碩士班 === 100 === It is very common that sellers of many products allow consumers to pay by installment. Prior research about installment or credit usually focused on large bills and may not clearly explain why some consumers would like to use installment on small or mediu...

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Bibliographic Details
Main Authors: Chen, Yiling, 陳怡伶
Other Authors: Huang, Lishia
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/83594079426296168798