Utilize Patent And Trademark As Tools To Analyze The Intellectual Property Strategy Of Specific Companies - Wacoal And Triumph

碩士 === 輔仁大學 === 織品服裝學系 === 100 === In 2003, the global lingerie market was over U.S. $ 30 billion. In 2010, according to the Taiwan Institute of Economic Research, underwear had been a lucrative business, and could generate NT$20 to 25 billion in Taiwan each year. Taiwan Wacoal Corporation Limited a...

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Bibliographic Details
Main Authors: Huang, Shihting, 黃詩婷
Other Authors: Cheng, Shengsan
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/14026461591473918914