A Study of Value-Based Customer Loyalty for Online Shopping Malls
碩士 === 龍華科技大學 === 商學與管理研究所 === 100 === The non-regional restrictive and 24 hour non-time restrictive characteristics leads internet to become another new economical transaction pattern. Online shopping mall could grow up under this new trend. When customers shop on line, they obtain not only the ent...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/10673758268681886433 |