The Effects of Advertising Video on Audiences’ Cognition and Attitude
碩士 === 嶺東科技大學 === 數位媒體設計研究所 === 100 === Advertisement is full of our daily life in present society. Besides, with the progress of digital media technology, the advertisement production and creation become diverse, and the creative advertising contents present larger space. Advertisement requires the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42831144493977107103 |