A study of Kano Two-Dimensional Model on Smart Phone Service Quality and Satisfaction

碩士 === 康寧大學 === 生產事業管理研究所 === 100 === In this study, Kano two-dimensional quality model was adopted to analyze and explore the mobile phone users’ opinions of the various quality characteristics of smart phones, which shall serve as a reference for mobile phone companies in their business undertakin...

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Bibliographic Details
Main Authors: Chun-Yuan Chen, 陳俊元
Other Authors: TIen-Kuo Wang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/48151006356989236173