A Study on the Experiential Marketing Strategies－An Example of Matige Clam Museum Theme Pavilion
碩士 === 康寧大學 === 資訊傳播研究所 === 100 === The Matige Clam Museum was established to restore rehabilitate the endangered species -the large shellfish, Matige Clam in Western Taiwan Coast. It’s intended to, with an integrated effort pnerewe the local characteristic industry, natural ecology and culture as...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43535596220969800298 |