Understanding the Factors affecting Customers’ Purchase Intention of a Tablet PC and usage intention of Tablet PC application software

碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 100 === A tablet personal computer is an extremely popular gadget in recent years. Global leading technology companies have all developed and launched their own devices, and the sales volume has increased year by year. Nonetheless, there are only few studies of t...

Full description

Bibliographic Details
Main Authors: Wei-Lun Lin, 林瑋倫
Other Authors: Chia-Hui Yen
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/15378044001183999505