Constructing the measurement scale of mobile service quality
碩士 === 國立政治大學 === 資訊管理研究所 === 100 === With the proliferation of wireless technologies, consumers are increasingly coming into contact with a diverse range of mobile services. Mobile service providers seeking to deliver a superior service must understand how consumers perceive mobile services. Many i...
Main Authors: | Fan, Ya Chu, 范雅筑 |
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Other Authors: | Huang, Eugenia Y. |
Format: | Others |
Language: | en_US |
Online Access: | http://ndltd.ncl.edu.tw/handle/31539516739896165952 |
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