The Impact of Psychological Contract Violation and Service Recovery Strategy on Consumer Satisfaction and Repurchase Intention from the Perceived Justice Perspective
碩士 === 國立中興大學 === 科技管理研究所 === 100 === Electronic commerce has been the rapid development recently. Internet becomes trading platform. When consumers perceived service failure with someone sellers, it is easy to change their mind trying to deal with other sellers. Therefore, if service fault, the se...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/91838015535539648898 |