The Impact of Psychological Contract Violation and Service Recovery Strategy on Consumer Satisfaction and Repurchase Intention from the Perceived Justice Perspective

碩士 === 國立中興大學 === 科技管理研究所 === 100 === Electronic commerce has been the rapid development recently. Internet becomes trading platform. When consumers perceived service failure with someone sellers, it is easy to change their mind trying to deal with other sellers. Therefore, if service fault, the se...

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Bibliographic Details
Main Authors: Ru-Yin Chan, 詹濡銀
Other Authors: Fei-fei Cheng
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/91838015535539648898