The Empirical Study of Impact on Brand Loyalty in Restaurant Industry
碩士 === 國立中興大學 === 行銷學系所 === 100 === Owing to increasing competition, brand loyalty has become the important goal for restaurant service providers.Research on satisfaction and loyalty has significant progress within recent years, but some important aspects are still neglected and have received little...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40123731345326959013 |