Using Dramaturgy Model and Grey Relation Analysis to Extract the Key Success Factors of the Exhibition Organizer
碩士 === 國立中興大學 === 行銷學系所 === 100 === M.(Meeting) I. (Incentive) C.(Convention) E. (Exhibition) industry is very popular these years, which have greatly contribute to the industries on economic benefits. Therefore, many governments in the world have constructed infrastructures of M.I.C.E. industry whi...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/pnf5qj |