Exploring the Relationship between Strategic Consistency and Firm Performance
碩士 === 國立中興大學 === 行銷學系所 === 100 === How does strategic consistency affect firm performance? From the perspectives of organizational evolution and strategic change, the organizational inertia theory asserts the unfavorable result of change, on the contrary, the strategists suggest firms to be adaptiv...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/62402396859295129807 |