The benefit using U-commence and mobile advertising-the case of B&B industry

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 100 === Abstract The development of the hostel is an important indicator of economic growth in a nation. Especially during the year of 2000 to 2010, traveler reaches 29% growth in our country. People who like to travel would rather to live in outstanding and unique...

Full description

Bibliographic Details
Main Authors: Chia-Ling Kang, 康家菱
Other Authors: Shu-Chih Chang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/11915451918955453534