The Effects of Behavioral Intention to Use Mobile App andSatisfaction on Brand Preference
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 100 === As mobile App have become a trend that many people complete the work and life tasks by using the mobile App, businesses begin to cooperate with application developers to develop their own App, and move into the mobile services market. The majority of previo...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/46140556323337106515 |