The Effect of Website Design Assessment and E-Service Quality on Online Shopping Cart Abandonment
碩士 === 國立成功大學 === 國際企業研究所碩博士班 === 100 === Due to the rapid growth of e-commerce, online shopping cart is created to provide consumers a useful shopping tool. Yet online firms discovered that items being placed in the online shopping carts may be dropped and they started to pay attention to shopping...
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| Format: | Others |
| Language: | en_US |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67245267666976234282 |