A Study on Adoption of 3C New Products- Based on the UTAUT Model
碩士 === 國立成功大學 === 經營管理碩士學位學程 === 100 === With the ever-changing information technology, a wide range of 3C products are innovated and popularity has rapidly risen to bring up intensified market competition. How to effectively catch the needs and preferences of consumers, thereby providing demands...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/51297699681198522093 |