An Empirical Study of the effect of Brand Experience and Service Quality on Notebook Buying Intention and Satisfaction- Based on Technology Acceptance Model
碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 100 === The purpose of this study is to understanding consumer demand for notebook computers to improve the shortcomings of today's notebook design. The next generation of innovative notebook computer services will to be released to meet consumer demand. I...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63954292270061903591 |