Allocating the Optimal Location, Price and Scale Strategies of Hotel Industry in Taiwan
碩士 === 國立暨南國際大學 === 經濟學系 === 100 === This study aims to locate the positioning strategies of international tourist hotels in Taiwan by combining the cluster analysis and structure-conduct-performance frameworks. Specifically, the market structure is defined by the differences in geographic location...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42xntc |