A Study of Risk Management for holding Sports Event among the Sports Marketing Company
碩士 === 國立體育大學 === 體育推廣學系碩士班 === 100 === The objects of this study were “BROS Sports Marketing company”, “Accurate International Marketing company ” and “Body Marketing company”, and used document analysis and semi-structured interview to discuss the sources of the risks and the processes and strat...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/30988483140015929199 |