A Study on the Effect of Word-of-Mouth by Facebook Check-in Message ：An Restaurant analysis
碩士 === 國立交通大學 === 管理科學系所 === 100 === It is already quite mature on the research of word-of-mouth, but with the Internet services provided by more and more diverse, the use of people’s habits have changed, the dissemination of information also changes in the quality and quantity. With the rise of the...
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| Format: | Others |
| Language: | zh-TW |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74071336947429994392 |