The Mediating Effect of Collection Popularity on the Relationship between Online Sellers’ Service Quality and Number of Customers of Women’s Clothing Online Stores at Taobao

碩士 === 國立中央大學 === 資訊管理研究所 === 100 === Without physical contact with the sellers in Internet shopping, buyers rely on the available information at the platform to select sellers and make purchase decisions. Relative to other platforms such as Yahoo!Auction and eBay, the largest online shopping platfo...

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Bibliographic Details
Main Authors: Yen-te Lu, 呂彥德
Other Authors: Chin-yuan Ho
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/57554353412841539858