The Impacts of Product Price, Information Disclosure, Brand Awareness and Return on Internet Purchase Intention: Digital Camera as an Example
碩士 === 國立彰化師範大學 === 企業管理學系 === 100 === Due to a growing number of online shoppers, consumers have changed their shopping behaviors gradually. Online shopping is a new way to exchange products or service by all participants through the internet, and more and more corporations put emphasis on their on...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14746908052638635932 |