The Impact of Information Richness and Consumers’ Positive of E-Commerce Platform on Purchase Intention and Behavior
碩士 === 國立彰化師範大學 === 會計學系企業高階管理 === 100 === Commercial use of the Internet started since 1991. Because of its strong link function, the information content breaks the limits of borders and time differences. It also changed the human lifestyles and business styles. Network economy took the place of th...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/21740937039516593565 |