Thesis: A Study of Service Quality for Online Bookstores based on Website Service and Logistics Service

碩士 === 南華大學 === 出版與文化事業管理研究所 === 100 ===   Internet has become one of the indispensable media in everyone’s life in the 21st century. The development of applications in internet platforms has changed the purchasing behavior of consumers, whereas consumers enjoy the convenience and efficiency of cons...

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Bibliographic Details
Main Authors: Mei-hui Hsu, 徐美惠
Other Authors: Yu-kai Huang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/84616118545894498023