Multichannel retailer influences price differentiation
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 100 === When retailers insight into consumer preferences and product differentiation, they increase their financial performance using price differentiation. There are a variety of attributes and benefits which retailers developed multichannel via consumers give t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/38207014822169059461 |