Applying Kansei Engineering on the design of demand note – A case study of credit card demand note

碩士 === 國立屏東科技大學 === 工業管理系所 === 100 === The introduction of credit cards has made a great change in consumer behaviors. There are bunches of information are delivered from the bank to the holders of credit card by various ways. Among the various ways, the demand note of credit card is the major one....

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Bibliographic Details
Main Authors: Chuang, Hui Ju, 莊蕙如
Other Authors: Huang, Yu-Hsing
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/99093148155987286658