Influence of Perceived Value on Purchase Willingness –
碩士 === 國立屏東科技大學 === 企業管理系所 === 100 === The contents of abstract in this thesis: The wave for purchasing green 3C products is increasing in places around the world. In the paper, regional market segmentation is proposed to discuss the personal attributes, price level and perceived value of consum...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/65262991877709585061 |