The Impact of Personality Traits on Compromise and Attraction Effects

碩士 === 國立中山大學 === 企業管理學系研究所 === 100 === In order to meet our needs, consumer always believe that the more wild of selection, the better to choose the best of us. One such assumption is the regularity principle, which asserts that the addition of a new option to the choice set should not increase the...

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Bibliographic Details
Main Authors: YEN-HSIN HUANG, 黃妍昕
Other Authors: Wu Chi Cheng
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/10425074546618678987