A Study of Foreign Entry Mode of Taiwanese Company in European Markets-A Case Study of U Company Entering French and Dutch Markets

碩士 === 國立中山大學 === 國際經營管理碩士班 === 100 === In recent years, Taiwanese companies have enjoyed a more positive expansion in overseas markets due to increasing internationalization. In 2011, Taiwan''s total foreign trade set a new record becoming the EU''s 15th largest...

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Bibliographic Details
Main Authors: Chia-ling Lee, 李佳玲
Other Authors: Cher-Min Fong
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/44818485230180937130