A Study of Early Adopters’ Characteristics and Adoption Intention of Print Media Application-United Daily News iPad Application as an Example
碩士 === 國立中山大學 === 傳播管理研究所 === 100 === In pace with the digital service development and technology expansion, the traditional media environment is in a transformation period. Along with the innovation of mobile reading, there is coming an emerging trend, digital mobile reading in the entire world. T...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92078584299839022261 |