The impact of image of university on student’s loyalty–self-affirmation, respect, trust as mediators

碩士 === 國立臺南大學 === 教育經營與管理研究所碩士班 === 100 === Due to lower birth rate and lots of new universities, students and their parents will take many factors into considerations. Universities use a variety of recruitment strategies and provide various incentives in order to attract students. University manage...

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Bibliographic Details
Main Authors: Guan-hong Lin, 林冠宏
Other Authors: Shueh-chin Ting
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/50573387977753476841