Analysis of Green Purchase Intention among Taiwan Young Generation under Green Marketing Factors

碩士 === 國立臺灣師範大學 === 國際人力資源發展研究所 === 100 === The impact of all kinds of environmental problems and energy crisis alarms the world. As a citizen of the global village, any corporation in Taiwan has the duty to take its own social responsibility to help mitigating the environmental and societal problem...

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Bibliographic Details
Main Authors: Ling-I Hsu, 許玲禕
Other Authors: Cheng-Ping Shih
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/84423131218081938175