A Study on the Story Marketing in the Children Remedial Education Industry

碩士 === 國立臺北教育大學 === 教育事業創新經營碩士學位在職進修專班 === 100 === The study aims to grasp the current promotion for the story marketing in children remedial education industry and explores marketers’ and customers’ cognition concept towards the story marketing, current implementation, problems faced and assistance...

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Bibliographic Details
Main Authors: Ching-Lien Chao, 趙靜蓮
Other Authors: Yao-Sheng Lin, Ph. D.
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/76805322638181386548