Research of Brand Positioning on Taiwan Modern Theater Companies

碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 100 === Abstract Taiwanese performing arts companies not only face the market competition from domestic and foreign related companies, but also assiduously withstand the fierce strikes from the economic atmosphere as a whole. Even with government support and corpo...

Full description

Bibliographic Details
Main Authors: Jen-Wei Yu, 余人偉
Other Authors: 陳智凱
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/35171848056437918736