Business Model of Luxury Cosmetics Brands in Taiwan- The Example of DIOR

碩士 === 國立臺灣大學 === 企業管理碩士專班 === 100 === This study is dedicated to research and analyze the business of Dior Cosmetics in Taiwan. The desire of being prettier and more attractive runs in the genes of human. It is not only limited to women, but a growing crowd of men is also emerging in this market. I...

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Bibliographic Details
Main Authors: Stacy Chen, 陳貞融
Other Authors: 江炯聰
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/97369333462048510519