The Effect of Corporate Social Responsibility on Trust and Purchase Intention

碩士 === 國立臺灣大學 === 資訊管理學研究所 === 100 === With the popularity of the Internet, surfing the Internet has become part of people’s lives, which also facilitated the vigorous development of e-commerce. Uncertainty of online shopping makes trust particularly important in e-commerce environment, and numerous...

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Bibliographic Details
Main Authors: Yun-Ju Chiu, 邱韻如
Other Authors: Chorng-Shyong Ong
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/26110643351849818081