A Study on the Motives of Participating in Fan Pages and Disseminating the Information by Facebook Users
碩士 === 國立臺灣科技大學 === 企業管理系 === 100 === In recent years, with the appearance of Facebook which seems like a small social network, more and more companies start to set up their own fan pages on Facebook so as to open a new kind of dialogue with the potential consumers or business partners; also, This n...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/85640660028331481471 |