A Study of Own Brand Product Design Development in Taiwanese Design Firms

碩士 === 國立臺灣科技大學 === 設計研究所 === 100 === Amid the ever-increasingly industrial ecology changes and transformations, the Taiwan design firms have thus started applying each one's own product R & D technologies and brand marketing capacities and manufacturing and marketing channel advantages...

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Bibliographic Details
Main Authors: Liao-Hsun Chen, 陳廖遜
Other Authors: Wen-Chih Chang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/70464108355381044433