Performance Evaluation of the Airline Industry: An Application of DEA and Balanced Scorecard

碩士 === 中國文化大學 === 國際企業管理學系 === 100 === Due to the intense competition among operating airlines globally, airline companies have been compelled to utilize various types of performance measurement tools to improve the quality of their services. The performance indicator is an important factor used in...

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Bibliographic Details
Main Authors: Orawan Wannadee, 王娜莉
Other Authors: Wann-Yih Wu
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/57438558381728599336