The Effects of Service Failure Severity and Service Recovery on Customer Dissatisfaction-The Moderating Effect of Service Recovery Employees’ Physical Attractiveness
碩士 === 靜宜大學 === 企業管理學系 === 100 === In this study, the use of the experimental method, to explore the impact of service failure severity, service recovery measures of customer dissatisfaction, and the physical attractiveness of the service recovery as Moderating explore for the severity of the servic...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/9a77c3 |